Co-Creator of IoA Healthcare Exhibition Booths + Brand Platform "Take a Journey with Us" for the 2012 Healthcare Design Conference (HCD).  2012 ASID Bronze Product Design Award.

 

IoA was the exclusive sponsor for HCD with the goal of showcasing Healthcare in an unconventional and bold way.

With IoA's "Take a Journey with Us" platform, 4 exhibit spaces were featured :  

 

Bold Ideas (main exhibit) - Design Courage is leading innovation, defining vision, and expanding beliefs.

Good Deeds - IoA and Public Architecture expanding avenues to create better healing environments to the underserved.

Strong Voices - IoA advocates with AAHID (American Academy of Healthcare Interior Designers) for the industry.

Tight Ties (networking) - Join to share passions and ideas while strengthening connections.

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All 4 exhibit booth designs including furnishings, banners and showcase pieces were custom designed, staged and branded. Platform pieces also included coordination of all photography and printing for ad publications for HCD Magazine False Cover + Ads and Microsite.